One of our biggest projects yet, and can I say, so far the best one we’ve done.
Mooigelegen kaas is a local producer of non pasteurised cheese made with cows milk in the traditional way of a Dutch style recipe for Boerenkaas. It is a sweet cheese that they also offer in varieties of flavors such as pepper, herb and coriander.
We’ve had the privilege to start from the beginning on the brand development of this product with the client. From marketing strategies and research to logo development and business cards, email signatures and brochures. We also assisted with the packaging of the cheese such as label designs and all the restrictions and laws around it.
From there we went on to the direct marketing of the products at a local cheese festival in Stellenbosch where we assisted with banner designs, branded clothing with embroidering and setup for a selling point and stall layout est. Press releases and media exposure where also part of our services and we hope to be able to grow with our new client into great success stories in the new future
We also registered a web domain for the new company and brand and look forward working with the client in setting up a website for this new and exciting brand.
